The most popular Amalfi Coast town is Positano. When
people discuss the Amalfi Coast, images of Positano's
gorgeous shoreline, and colorful buildings built into the
cliffside come to mind. The town is often showcased on travel
sites and magazines, and is one of the more expensive cities to visit along the Amalfi Coast.
Do not leave this town off of your Amalfi Coast itinerary!
If you plan to stay outside of Positano, make sure to spend
a day relaxing on the beach under the famous Positano
umbrellas for the ultimate people watching experience, and
divine ocean views.